2028 Audi Nuvolari First Drive: The 987-HP Supercar Feels Like a Turning Point for the Brand
The striking Nuvolari, a $701,000 limited-production supercar with 987 hp, previews a bold new era for the German carmaker.
We can use the upcoming 2028 Audi Nuvolari to gauge how seriously the other brand from Bavaria is taking its turnaround plan. First, before driving, it’s as close to a hypercar as you can get without quite being one. But boy, is it close.
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What It Means
A carmaker’s halo vehicle speaks to how it sees itself. We met with both Audi’s new chief technical officer and newish CEO and came away understanding that Audi has placed a huge amount of importance on the car.
The Nuvolari is far and away the most expensive product (excluding race cars) to ever wear the four rings. It’s not just a little more expensive, either. The priciest R8 cost about $250,000 (either the 2020 Decennium or the 2023 V10 GT Coupe); under today’s exchange rates, the Nuvolaris coming to the U.S. will cost $701,000. That said, they’re about 18 months away, and Audi has limited production to just 499 total units. You can expect about 225 examples to head to North America. The takeaway: Audi indeed means serious business with this car, so much so that it let us drive a pre-production version.
It would be easy and somewhat cynical to simply dismiss the Nuvolari as a Teutonic’d-out Lamborghini Temerario. Audi is, of course, Lambo’s parent company, and supercar fans will remember eight years of Audi R8/Lamborghini Gallardo family history, as well as another eight years of R8/Huracán twining. But did anyone seriously dismiss any of those supercars, especially after spending significant time with them? At worst, R8 owners would figure out how to switch their engine’s computer from Audi to Lamborghini, unlocking more horsepower (the lovely V10’s output would climb from 602 to 631 hp in the case of the second-generation cars), but that’s about it as far rumblings of illegitimacy went.
True, the Nuvolari does flip the script in terms of positioning. Previously, the Lamborghini version had always been the more premium offering, featuring not only more power but a higher price tag to boot. With a base price of around $385,000, the new Temerario is incredibly expensive, but the Nuvolari still costs nearly twice as much.
More Than a Lamborghini in Audi Clothing
Aside from the limited production number, you do get more go-fast stuff with the Nuvolari, power being the big one. With the three axial-flux motors adding an additional 80 hp to the Temerario’s output of 907 ponies, the Nuvolari’s total rises to 987 hp. Not for nothing, that’s the exact same output as the Bugatti Veyron—wild times, no? Other key differences include carbon-fiber body panels as opposed to aluminum as on the Lamborghini, as well as advanced KW pre-programmed, three-way suspension dampers replacing the Temerario’s active dampers.
The KWs are part of the Nuvolari’s “Quattro predictive ride,” which supposedly anticipates what each wheel will need and then preemptively spins a motor or the engine, or squeezes an individual brake. And while the Nuvolari’s dampers are essentially fixed (there are three presets: Road, Bumpy Track, and Smooth Track), each one has a series of blow-off valves built in to deal with big compressions.
Audi explains that the car we're about to have a go in is 98.5 percent representative of what production Nuvolaris will feel like when initial deliveries begin in Europe during the second half of 2027. The big change will be the front grille, which is made of aluminum on this particular car. Due to European pedestrian safety regulations, however, the production version will be softer, lighter plastic. And although this car’s interior was complete, we think the production car’s innards will be more fully in line with the Concept C’s cabin.
We think Audi missed a major opportunity to capture hearts and minds with the Nuvolari show car by painting all the carbon bodywork silver. Yes, it’s Germany’s historic racing color, but it’s boring and doesn’t herald the fact the Nuvolari’s attractive body is made of carbon fiber. The good news is that exposed carbon panels will be an option, as will a livery inspired by Audi’s F1 car. Like the grille, everything else on the exterior that isn’t a carbon piece is a large hunk of aluminum. Unlike the grille, those pieces will reach production.





