Every Subaru Model Line Will Get a 50th Anniversary Limited Edition
To commemorate 50 years in the U.S.
To celebrate 50 years in the U.S., Subaru will launch a limited edition of every model in its lineup. Expect these new cars to debut next year.
0:00 / 0:00
Details on these models are slim at this point, but Subaru says they will "feature a new, common color which will be based on a high-level trim." They will also receive unique badging.
Subaru of America was founded on February 15, 1968 by two American businessmen (Harvey Lamm and Malcolm Bricklin) looking to sell distributor franchises to investors around the country. That year, the 360 became the first Subaru to reach U.S. shores, priced at $1,290. For most of the 50 years, Subaru's U.S. operations have been headquartered in New Jersey, although vehicles were made outside the U.S.
It wasn't until 1989 that Subaru opened a manufacturing plant in the U.S. Initially, the factory in Lafayette, Indiana, shared with Isuzu, produced Subaru Legacy and Isuzu Rodeo models. Now, the automaker is expected to produce nearly 400,000 vehicles at the plant by the end of this year, including the Legacy, Outback, and Impreza. Total U.S. sales this year should close in at 650,000.
More information on the special edition models will be announced at the Chicago auto show in February 2018.
Source: Subaru
When I tell people I write about cars, the most common reply I receive is “Really?” I guess I never strike people as a car type as I drive down the freeway in the right lane going 60 mph in my old SUV. My gripes about driving in city traffic and fast drivers don’t help my case, either. For a time, the only cars I liked were old cars. Not old as in "classic" or "vintage," but as in well-worn. My first appreciation of cars came when I drove a very old Ford pickup. It wasn't perfect: I used a booster seat to reach the gas pedal, and the turn signal once fell off in my hand as I was learning to drive. But the thing I valued most was the memories. It took several years for me to truly become a "car person." Being a long-time writer and an avid reader has helped me develop a healthy curiosity and a desire to know how things work. This has made cars one of the most fascinating points of study for me because they are such intricate machines. I am interested in how cars can reach 200 mph, how they can run on hydrogen, and how they can drive and park on their own. I also enjoy learning how cars can solve problems whether it be in the form of reducing pollution, minimizing traffic, or helping people stay connected on the road. Yes, maybe I’m not a gearhead. Perhaps I’m a car nerd. Either way, I very much enjoy writing about cars and helping people stay in tune with the automotive industry. I wouldn't want to be writing about anything else. And don’t get me wrong: I know how to drool over a hot car. I am fascinated by the Tesla Model S, awed by the Lamborghini Veneno, and am hopelessly obsessed with the Audi R8.
Read More
