Stellantis, Jaguar Land Rover Explore Potential U.S. Tie-Up

We didn’t see this one coming: Stellantis, owner of the Jeep, Dodge, Chrysler, Ram, Alfa Romeo, Maserati, and Fiat brands here in the U.S., and Jaguar Land Rover (JLR) have signed an agreement to look at how they can collaborate on developing vehicles for the U.S. market.

The agreement is between two automakers who are working to rebuild their product lineups and define the images of their brands. The big difference is Stellantis is a much larger automaker that oversees 14 brands in all worldwide. JLR has two brands, a small portfolio, and a controversial new styling direction for Jaguar.

“By working with partners to explore synergies in areas such as product and technology development, we can create meaningful benefits for both sides while remaining focused on delivering the products and experiences our customers love,” Stellantis CEO Antonio Filosa said in a statement announcing the nonbinding Memorandum of Understanding the two companies have signed.

Land Rover Range Rover.

“As we continue to evolve JLR for the future, collaboration will play an important role in unlocking new opportunities. Working with Stellantis allows us to explore complementary capabilities in product and technology development that support our long-term growth plans for the U.S. market,” said JLR CEO PB Balaji.

Stellantis will outline more of its vision and plans for its brands tomorrow during Investor Day at its headquarters in Auburn Hills.

JLR is owned by Tata Motors in India. Working on vehicle development in the U.S. opens the door for Stellantis to potentially build future Jaguar or Land Rover products stateside, which would allow JLR to avoid import tariffs currently in place.