Off-Roading Into the Sunset: We Say Farewell to Dirt Every Day
While we may be closing out our dirt and mud-filled adventures and the projects related to them, we won’t be saying goodbye to our Dirt Heads, Fred and Dave.Dirt Every Day wasn't just an off-road show, it was a series that gave us fun adventures with two guys we could all easily call friends on any given day. What started as a YouTube show quickly became the place where you not only learned a few things about building rigs that could literally go nearly anywhere, but you were also welcomed into a club that was only exclusive if you watched Dirt Every Day. What Fred Williams and, eventually, Dave Chappelle would go on to create was the best mud and dirt covered entertainment you could get without needing a bath yourself afterwards. After nearly 10 amazing years and 138 episodes, it's time for the Dirt Heads to close out this chapter, but we won't be saying goodbye to our club leaders anytime soon.
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How It All Started
As successful as Dirt Every Day was, it wasn't something that was planned exactly from the beginning. In fact, while Fred wanted an off-road show onMotorTrend's YouTube channel, he wasn't looking to become the host of one. "The story was more that I suggestedMotorTrendshould have an off-road show as part of their old YouTube channel," Fred explained, "I always thought car shows were very two-dimensional: front and back, side to side. How fast can it go, how much can it drift, can it do a burnout, etc." What Fred wanted was a show that had vehicles do more than that.
Not necessarily in a cerebral sense, but in a physical one and something that only an off-road vehicle could do. "Off-road vehicles offer going up and down obstacles in ways cars never did and can be more dynamic, even when crawling at 3 mph," continued Fred. He pointed out that 4WD vehicles have a performance dimension that pavement pounders just didn't have. When you look at the environment in which an off-road rig operates you also have many more angles to capture it than you would an on-road vehicle. "So," said Fred, "I suggested that they start an off-road show."
That's when Fred revealed that he wasn't looking to host any show, even one that is the subject that he loves. "When they came to me and told me to do it, I tried to get out of it," he admitted, "I wasn't some sort of actor or spokesperson, but I guess they didn't have any other options. Back then, I had no idea what it would be like. They just gave me a cameraperson and said, 'make us a show every two weeks.' It was crazy, but also a lot of fun."
While it wasn't really a first season, those first episodes of Dirt Every Day would hammer out what the series would become, as Fred also pointed out, "We just made short videos and everyone left us alone. I drove my cameraperson crazy because I was just figuring it out." The other issue was that Fred was still working as the Editor at Large at Petersen'sFour Wheel & Off-Road. He essentially had two full-time jobs, with one having hard deadlines to hit and the other dedicated to coming up with topics to put to video. "There were times when I considered quitting as the stress of two jobs was a lot to deal with, but then the magazine job shifted and I was able to just do Dirt Every Day full-time. When that happened, we just throttled down and had even more fun."
Even when looking back, Fred feels that working at Petersen'sFour Wheel & Off-Roadwas the more difficult job. "I was first a Feature Editor, then Tech Editor, Editor in Chief, and finally Editor at Large and that job was way harder than Dirt Every Day," said Fred. Even though he didn't want to become a show host when he was first asked, it was still a dream job for Fred because he was getting paid "to play with trucks" with his good buddy, Dave Chappelle, and go on adventures.













